I remember when Joanna asked me to make her logo for Ophira. She already had an idea of what she wanted her brand to look and feel like, but needed help in putting all her ideas into one cohesive concept.

BRAND KEYWORDS: Nature, Feminine, Artisan

Earlier concepts still had touches of pink hues, but we eventually ended up with shades of green. Joanna loved the earthy tones of olive green, beige, khaki, and brown in particular.

Earlier studies and moodboard

The Ophira brand identity is symbolized by a deity, with flowing hair adorned with leaves and a butterfly, representing nature and feminism. I particularly love the simplicity of the design, yet it exudes elegance.

Joanna and I loved working on her brand so much, that we proceeded to make product labels and flyers for Ophira.

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